“Feel free” – this is the slogan of the French brand Etam, which has been creating underwear for over a hundred years. The main mission of the brand is to help women around the world to become more self-confident, and therefore stronger and bolder. Their last show, spring-summer 2020, took place at the Roland Garros tennis court in Paris, where Anastasia Myskina once won her main victory, thus becoming the first Russian winner of the tournament in history. Etam invited Anastasia to the place of her triumph and talked to her about life after big sports.
“I always understood that I would not play for a long time, but I was sure that I could find myself and live a different life,” Anastasia shares, walking through the Parisian Tuileries Gardens. Now Anastasia has three children, and the family plays the main role for her. After retiring from the big sport, she also began her career as a coach and educates the younger generation of future tennis stars.
For those who dream of becoming a tennis star or are just taking their first steps in big sports, Etam is given the opportunity to get a free training session with Anastasia Myskina. To get a chance to become one of the lucky ones, you just need to register on the official website of the brand.
For those who improve themselves and their body, Etam has also created the Be + sportswear collection. From 17 to 23 February in the stores of the chain there is a special promotion: a bra can be purchased for 1999 rubles, and leggings – for 2999 rubles.