Jacquemus filmed a Hawaii campaign

Jacquemus did not limit themselves to one advertising campaign. After filming with Kendall Jenner, the French brand launched a family love campaign.

It was filmed in Hawaii. Models of different ages and generations tried on knitted cardigans, dresses and suits. The fall / winter 2021 collection is dedicated to the mountains: the show was held in the scenery of the tent, and elements of the hiking style appear on the clothes.



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