If you combine all the outfits with floral prints from all the spring-summer collections into one, which we call floral, then the picture will not seem bright. Yes, there is a variety of flowers, including large and small flowers, and flowers in an abstract blurred palette, and exotic plants. However, in many of the presented collections, there are not so many outfits with a floral print.
If earlier, year after year, it seemed that designers were throwing flowers at us, then in the new season most of the floral prints look quite modest. Many designers have chosen small flowers, collected in bouquets, moreover, more often in pale shades.
Emilia Wickstead, Giambattista Valli, Ulla Johnson
Brands that have always been distinguished by luxurious floral prints will certainly delight us, but these collections do not have that many outfits with floral prints. Why everything has become so simple, why many brands did not take part in the shows, and there will be one answer to many, many questions – why. All designers worked in self-isolation, and “… now is not the time for complex clothes”, so many collections have become “… less rich and less multi-layered …”.
However, if you want to know which collections you should look into to drown in flowers, will tell you. As always, flowers bloom in Marchesa, Tadashi Shoji, Rodarte. It is they who have remained faithful to their floral prints, where everything is raging in bright bloom, and the girls are drowning in flowers.
Tadashi Shoji, Rodarte
The magnificent flowers bloom brightly and cheerfully in the collections of Andrew Gn, Zuhair Murad, Badgley Mischka. In these collections, floral prints do not play a major role, but they cannot be overlooked here.
Small bouquets of flowers adorn the outfits in the collections of Alessandra Rich, Erdem, Giambattista Valli. Some in delicate pastel shades are located on white canvases, while others adorn the muted background of the fabric. They cannot be called bright and catchy, rather modest and gentle, but they all emphasize the femininity and fragility of the owner.
2 photos by Alessandra Rich and Erdem
The Dolce & Gabbana collection looks bright, exotic and a little defiant, as always, but the floral print is considered here as a patchwork, when flowers merge with other prints, and the main meaning is laid in the multi-color and variety of prints.
Dolce & Gabbana
In the latest collection of Elisabetta Franchi, a spring melody sounds, which means there should be flowers, many flowers. But the designers propose to look at spring not in bright colors of blossoming flowers, but in a delicate pastel palette, where candy shades are combined – lavender, cream, lilac, powdery, and amaranth stands out among all with bright spots. Where are the flowers? There are flowers, but they modestly merge with the main tone of the outfit or bloom in appliqués, but now we are talking about prints.
Each season, designers offer original styles and choose a new color palette, and even the floral pattern itself is presented in different ways – either small modest bouquets, or large exotic flowers or a fantastic floral arrangement. No matter how artists represent flowers on fabric, flowers remain flowers. These dresses create lightness and romantic mood. And therefore, putting on a dress with a floral print, every woman becomes more beautiful and younger.
Act N Marchesa Notte
Designers experiment with fabrics, textures and décor. Floral arrangements are unveiled on dresses made of chiffon, satin and silk. They are good in dresses and skirts, tops and blouses, sweaters and overalls.
Perhaps now is really not the time for complex styles, intricate decor, but flowers will always remain, so a dress with a floral print will delight many girls.
“No matter how much we talk about the emptiness of life, sometimes just one flower is enough to dissuade us.” Anatole France.
Author: Tatiana Dmitrieva
Marchesa Notte, Elie Saab
Ulla Johnson, Ermanno Scervino, Erdem