fashion

What a collaboration between Jimmy Choo and Timberland looks like: first photos

This week Jimmy Choo delighted his fans with several important announcements. First, the brand unveiled a highly anticipated fall / winter 2020 ad campaign featuring Normal People star Daisy Edgar-Jones. Even more unexpected news was the release of a collaboration between Jimmy Choo and the Timberland brand.

Photo: press service

In fact, loyal fans began to speculate about the possibility of cooperation between brands at the beginning of this year: then singer Jennifer Lopez shone in classic timberlands lavishly decorated with rhinestones during Superbowl 2020. But now we have the opportunity to look in detail at the shoes from the Jimmy Choo x Timberland collaboration in the first official shots.

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Photo: press service

The collection includes boots of the iconic Timberland model, decorated with Swarovski crystals. The models will go on sale September 9, and, according to Sandra Choi, creative director of Jimmy Choo, the partnership with Timberland will open up new opportunities for the brand for development. In turn, Timberland has decided to focus on sustainability in order to attract the attention of the audience: representatives of the brand promise to plant a tree in honor of each pair of shoes from the collaboration.

Photo: press service

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Source: wfc.tv

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